Reason4Health

The REASON4HEALTH project investigates the psychological basis for non-adherence to medical recommendations and the use of scientifically unverified alternative treatments. I've created the logo & branding, illustrations, and videos that document their research results after each phase.

REASON4HEALTH Website

Below are videos summarizing each research phase, available in long-form and short-form variations.

Phase 2 - Short-form variation for SM

Phase 3 - Short-form variation for SM

Phase 4 - Short-form variation part 1

Phase 4 - Short-form variation part 2

Phase 1 - Content analysis of digital media

Phase 2 - Instrument development

Phase 3 - Diary of health behaviors

Phase 4 - A step further: representative sample

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